The Strap You Need

by Monday, July 17, 2017

Josvli is a bag brand founded in 2017. As being born and raised in a city with opportunities, Caroline Josvillie noticed that women throughout Jakarta carries around different personalities, interests, perspectives, no matter how old they are.

josvli bomagz (2) josvli bomagz (1)

However, there is one thing that caught her attention very well –the similar spark she saw in every individuals when it comes to their aspirations. The term “exploring multiplicity” was then adopted by the brand for this idea. The desire to create through leather goods to venture around with these women through achievements being made. Women that are self-driven, courageous; a reflection of Jakarta.

josvli bomagz (3)

Josvli prioritizes innovation towards designs and color decisions. The chosen leather to create with should meet up with our quality standards as well as the stitching, small detailing and elements that comes in certain purposes to usage and silhouette. The first collection consists of sling straps and mini bags –made to be as convenient to carry around during daily events.

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